Character Limit Checker
Pick a platform — see if your text fits its character limit.
Characters
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Pick a platform — see if your text fits its character limit.
| Platform / Use | Limit |
|---|---|
| SEO title (Google) | 60 |
| Meta description, mobile | 150 |
| Meta description, desktop | 155–160 |
| SMS, plain ASCII | 160 |
| SMS, Unicode (emoji) | 70 |
| Twitter / X post | 280 |
| Pinterest pin description | 500 |
| Instagram caption | 2200 |
| LinkedIn About | 2600 |
| Facebook post | 63206 |
Most limits exist to keep content readable on small screens or to fit a single SMS segment, tweet, or search snippet. Hitting the limit isn't the goal — hitting just under is. Going over often means silent truncation: your last sentence vanishes mid-word, the call to action disappears, or the SMS bills as two messages.
The counter uses standard string length (UTF-16 code units), which matches how Twitter, LinkedIn, Instagram, and most CMS editors display the count. Spaces and line breaks count. Most emojis count as 2 because they use surrogate pairs. URLs are not auto-compressed here — Twitter compresses URLs to 23 characters, so your actual posted length may be shorter than what you see.
For platform-specific tools: Twitter counter (280), 60 chars, 150 chars, 155 chars, 250 chars, 2500 chars. For full text stats with reading time, use the main character counter.